Amazon (AMZN) ranks among the top stocks to watch in 2025, and it did so thanks to its successful jump on the AI boom train. AMZN is up just 3% year-to-date, largely due to a poor spring harvest that caused most U.S. stocks to plummet. Amazon has plenty of potential in 2026, as the AI outlook is booming and AWS cloud computing looks promising. As a result, AMZN stock forecasts have a range of bullish predictions.
Trust Securities analyst Youssef Squali expects Amazon to grow from 12.1% in 2025 to 10.5% in 2026, driven by strong growth drivers and AI-driven services. Amazon’s proposed deal with OpenAI could be a valuable catalyst that drives AMZN stock higher next year. In fact, the e-commerce giant is in talks for a potential $10 billion investment with Sam Altman’s OpenAI, which hosts the world’s top AI platform ChatGPT. The talks also suggest that OpenAI may use Amazon’s in-house Trainium chip as part of the offer. If the deal goes through, it would be a major step forward for Amazon’s relatively young semiconductor business.
That would create a win-win situation for both OpenAI and Amazon in terms of valuation, funding, and chip sales. Amazon’s Trainium chips are marketed as a cheaper, more energy-efficient alternative to Nvidia’s graphics processing units. This comes as companies strive to secure high-wattage energy to power their data centers. As for Amazon, it has benefited from increased revenue as a result of AI trading, which has boosted its stock price in the eyes of Wall Street.
Additionally, Amazon’s deal with OpenAI comes after the e-commerce giant recently committed to investing $8 billion in another AI company, Anthropic. So the Jeff Bezos-owned company is putting all its eggs in a separate basket for protection. The success of these investments has significantly accelerated the consensus on Amazon stock’s year-end 2025 performance across a variety of major investment research platforms. The stock has a Moderate Buy rating, based on 61 analysts tracked by MarketBeat, and Amazon’s average price target of $295.43 represents a 30.61% upside from current levels. This puts us on a solid trajectory into 2026, with a very likely scenario of $300 by early 2026.
Amazon (AMZN) is trading at $227, near the top of its 52-week range and above its 200-day simple moving average. Although macroeconomic headwinds are impacting certain key consumer spending patterns across Amazon’s retail division, there is still a lot of hype surrounding Amazon stock. The company’s earnings forecast takes these variables into account through a variety of key risk assessment frameworks, but analysts remain confident that Amazon’s price target of $250 to $300 is achievable.
